The Fitness Boom

While the worlds of sports and fitness are intertwined, it had not been before 1970s that popular culture was ready to accept fitness as eagerly as it experienced accepted sports. Fitness had not yet taken on its importance for improving health, and popular opinion likened fitness to work and manual labor.

In the 1940s and 1950s, few participated in fitness willingly. Among those who do were Jack LaLanne, Victor Tanny, Joseph Gold, Joseph Weider, and Les and Abbye “Pudgy” Stockton. These fitness pioneers, amongst others, drew people to the beach in Santa Monica, California-the original Muscle Beach. Visitors came to view their feats of strength and acrobatic displays. More and more viewers became participants, and these people, originally on the fringe, became the right area of the cultural mainstream. Jack LaLanne, Vic Tanny, and Joe Gold all started gym chains with bodybuilding as their main focus. Due toPage 602 the influence of Abbye “Pudgy” Stockton, women were released to the power and muscularity that came with muscle building.

No longer reserved for for “strongmen,” bodybuilding caused a change in the mindsets of most those who went to Muscle Beach. Through the seeds planted at the Santa Monica came Venice Beach, the house to bodybuilding legends Arnold Schwarzenegger, Frank Zane, and many, a lot more. Venice Beach in the 1970s brought with it a fitness explosion across the globe. Not only did bodybuilding become mainstream, but the popular opinion of fitness changed dramatically. Americans in the 1970s would do anything to boost their health and fitness.

Sports and athletics grew in the 1970s as well. Women became more curiosity about taking part in sports progressively; however, very little funding was available for the development of woman’s athletics. A landmark laws was approved in 1972. Element of a series of educational amendments, “Title IX,” legislated gender collateral in athletics.

  • Comfortable and lightweight
  • August 1
  • Check if you get into any higher-risk group
  • Ambitious goals are good, but overly ambitious goals can be discouraging
  • 1/3 glass Oatmeal (dry, rolled oats)

Not only were women becoming more vigorous and more physically fit, a statutory law now been around that needed equivalent funding and equal chance of feminine sportsmen. September 1973 On 21, female tennis star Billie Jean King defeated Bobby Riggs in the first-ever winner-take-all “Battle of the Sexes” tennis match. The hoopla encircling this event-and its outcome-provided even more incentive for women to get involved with sports and fitness.

By 1977, a record 87.5 million U.S. The fitness industry continued its growth in to the 1980s. Fitness center owners customized their facilities to draw in customers and new gyms opened around the United States and around the world. A healthy lifestyle was becoming a part of popular culture. No longer was it unfashionable to be athletic, strong, or healthy. With the development of new technology, health and fitness were able to make their way into homes. Fitness tapes became available in the early 1980s and continue steadily to encourage those to whom a gym or health facility might not be accessible. Innovators such as Jane Richard and Fonda Simmons could actually bring their exercise programs to a fresh people.